The popular online social network MySpace may develop a digital music player in the future, pitting at Apple’s hot-selling iPod.
MySpace chief executive Chris DeWolfe said at a conference in San Francisco reiterating “It is possible”.
But he said MySpace is right now focusing on the service.
The world’s largest online social networking site, launched MySpace Music in September, is aiming to become the ultimate one-stop for music fans.
MySpace has reached joint venture contracts with major music labels, including Sony BMG Music, Universal Music Group and Warner Music Group. The range of music services include streaming, music and ringtone download, videos, ticketing and merchandising.
MySpace is sponsored by McDonald, Sony Pictures, Toyota and State Farm.
Microsoft has tried to steal a deal with Verizon from Google by offering a sweeter share in ad revenue.
Microsoft has got Verizon’a attention by offering to put its search service and related advertisement on the mobile carrier’s services, the Wall Street Journal reported.
Google has been in discussion with Verizon for months to make its search engine the default on Verizon phones.
Verizon is considering both the giant technology companies’ offers and hasn’t made a final decision.
The people familiar with the matter said it is leaning toward Microsoft.
My space plans to launch a new video identification technology that allows copyright owner put ads on the video clips uploaded by its users to boost ad revenues.
The technology, developed by the third party called Auditude, will scan million videos for copyright mark in few seconds and automatically redistribute with advertisement.
MTV Networks is an entertainment company of channels such as MTV, BET, Comedy Central, Spike and Nikelodeon.
The company has called this strategy “a game”, which trying to generate revenue against piracy.
Auditude technology is being similar to a system employed by Youtube. The content identification tool gives content owners the choice of removing the video or serving an ad.
Steve Ballmer of Microsoft said a web search advertising deal with Yahoo is possible, a comment that pushed shares of Yahoo jumped 17 percent on investors’ speculation that the two internet giants will return to a negotiating table.
The talks between the two sides broke off in July as Yahoo turned down Microsoft’s proposal to buy its search advertising business.
Instead, Yahoo signed a search advertising pack with Microsoft most-hated competitor Google.
“Perhaps there will continue to remain opportunities to partner around search,” Ballmer told a Gartner Inc conference in Orlando, Florida.
However, Ballmer remarked that Yahoo still wants to remain independent, but search advertising deal would still make sense.
Don’t want to send out an embarrassing email anymore?
Google is introducing Mail Goggles, a new feature designed to stop drunken people sent an email by requiring them to do match problems.
Ridiculous enough—one of Gmail optional feature—with Mail Goggles enabled, Gmail will only send your email after you have completed five arithmetic problems within 60 seconds.
The feature operates based on a theory that if you are sober enough you can easily solve a series of simple arithmetic problems.
This prevents you send out an embarrassing email to your ex-boyfriend telling him that you still love him while you were drunk.
With better functionalities and faster speed, Firefox finally get past Internet Explorer in browser hit, or accounting for 46.8% market share, up 0.002%, while Internet Explorer slightly declined 0.0009% to 43.3%.
Opera increased 0.002% to 4.22%, Safari fell 0.01% to 3.18% and Google Chrome rose 0.014% to 2.49%.
MySpace launched a new user-friendly ad platform, MyAds, aimed at small and medium size businesses.
Its purpose is simple: to answer the question: how you’ll monetize after you’ve been chasing huge audiences.
Revesing Google AdWords direction, which targets at what users are searching for, MyAds is targeted at the users themselves. Anyone can buy ads by going to MySpace’s MyAds site and signing up.
It offers relatively easy tool that allows advertisers to create a banner, yet uploading your own image is allowed, graphic and corporate logo, and type your message directly into it.
MySpace then allows you set your ad target (”HyperTarget”) based on its 76 million active users defining themselves: age, gender, zip code, hobbies, musical preference etc.
Like Google Adwords, rates are vary depending on target market and advertisers will pay only when user click on their ad. Price starts at 25 cent per click-through.
A suite of analytical tools also helps advertiser determine how efficient their ads are working, as well as allows them to change the existing ad anytime.